Effective date – 8 September 2025
1.1 Who we are
Dex Decor ("we", "us", "our") is a UK-based home-decor website owned and operated by Product London Limited, Flat 3, 37 Vernon Terrace, Brighton, BN1 3JH, United Kingdom. We are the data controller for the personal data collected through https://www.dexdecor.com/.
Privacy contact: [email protected]
1.2 What personal data we collect and why
| Category | Data collected | Purpose / legal basis (UK GDPR Art.6) |
|---|---|---|
| Log data & security | IP address, user-agent, referrer, timestamps, pages viewed | Legitimate interest – site security, fraud prevention & debugging |
| Analytics | Pseudonymised visitor IDs, device & behaviour data via Google Analytics 4 and Clicky | Consent (analytics cookies) |
| Advertising & affiliates | Cookie IDs, ad impressions, coarse location, interests via Monumetric (see §1.6) and its demand partners; affiliate tracking pixels for Amazon Associates and ClickBank | Consent (advertising cookies) |
| Email marketing | Name, e‑mail address, engagement stats collected via Omnisend | Consent (opt‑in) |
| Comments / contact | Name, e‑mail, message content | Legitimate interest – responding to enquiries |
We do not knowingly collect data from children under 13 (COPPA). If you believe a child has provided personal data, contact us for deletion.
1.3 Cookies & consent
Non‑essential cookies (analytics, advertising, personalisation) are only set after you grant consent via our Consent Management Platform (CMP) compliant with IAB TCF v2.2. You can change your choices at any time using the "Cookie Settings" link in our footer. See the separate Cookie Policy for details and a live vendor list.
1.4 How we share data (processors & partners)
We share data with trusted processors strictly for the purposes listed above:
- Google LLC – Google Analytics / advertising technologies
- The Blogger Network, LLC (d/b/a Monumetric) – advertising management and header bidding
- Roxr Software Ltd (Clicky) – web analytics
- Omnisend LLC – e‑mail marketing platform
- Amazon EU SARL / Amazon Services LLC – affiliate programme tracking
- ClickBank LLC – affiliate programme tracking
1.5 International transfers
Some partners are based outside the UK/EEA (e.g., United States). Where personal data is transferred internationally, we rely on approved safeguards such as the UK Addendum to the EU Standard Contractual Clauses (SCCs) and/or partner Binding Corporate Rules.
1.6 Third‑party advertising (Monumetric)
This Site is affiliated with Monumetric (dba for The Blogger Network, LLC) for the purposes of placing advertising on the Site, and Monumetric will collect and use certain data for advertising purposes. To learn more about Monumetric's data usage, click here: http://www.monumetric.com/publisher-advertising-privacy.
You may also receive ads served by other demand partners integrated through Monumetric. These partners may use cookies or similar technologies to deliver, measure, and personalise ads based on your consent choices.
1.7 Your rights
You have the right to: access, rectify, erase, restrict, object to processing, and port your personal data; and to withdraw consent at any time without affecting the lawfulness of processing before withdrawal. Submit requests to [email protected]. You may lodge a complaint with the UK Information Commissioner’s Office (ICO) at ico.org.uk.
1.8 Retention
Analytics data is retained for up to 26 months; e‑mail marketing data until you unsubscribe or 24 months after last activity; server logs for 30 days; and advertising identifiers for durations set by each vendor and shown in the CMP.
1.9 Changes
We may update this policy from time to time. Material changes will be notified via the Site and/or e‑mail.
2. Cookie Policy
Effective date – 8 September 2025
2.1 What are cookies?
Cookies are small text files stored on your device to remember information between pages. We use both first‑party and third‑party cookies as described below.
2.2 How we use cookies
| Type | Purpose | Examples | Retention |
| Strictly necessary | Core site functionality and security | Session identifiers, security cookies | End of session–30 days |
| Analytics | Measure traffic & improve content | Google Analytics (_ga*), Clicky identifiers | 1 day–26 months |
| Advertising | Deliver, measure, and personalise ads; frequency capping | Monumetric and its demand partners (e.g., Google Ads IDE) | 30 secs–13 months |
| Affiliate tracking | Attribute sales for commission | Amazon Associates identifiers, ClickBank tracking | up to 90 days |
2.3 Managing consent
Non‑essential cookies (analytics/advertising) are only set after you grant consent via our Consent Management Platform (CMP), which is compliant with IAB TCF v2.2. You can change your choices at any time using the “Cookie Settings” link in our footer.
A live, auto‑generated cookie & vendor table from our CMP appears with the banner and reflects current partners and retention periods.
2.4 Browser controls
You can also block cookies in your browser; doing so may affect site functionality. Links to popular browsers’ help pages are available from the ICO (ico.org.uk).
3. Website Terms & Conditions Website Terms & Conditions
Last updated – 31 July 2025
3.1 Acceptance of terms
By accessing https://www.dexdecor.com/ you agree to these Terms. If you do not agree, do not use the Site.
3.2 Intellectual property
All content (text, images, graphics) is © Product London Limited unless otherwise credited. You may not reproduce, distribute, or create derivative works without written permission.
3.3 Prohibited use
You must not:
- Use the Site for unlawful purposes;
- Scrape or harvest content, including via automated tools for AI model training, without express written consent;
- Introduce malicious code or attempt to gain unauthorised access.
3.4 No reliance on information
Content is provided for general information only and should not be relied upon as professional interior‑design, architectural, legal, or financial advice (see Disclaimer).
3.5 Limitation of liability
We exclude all liability for loss or damage arising from your use of the Site to the fullest extent permitted by law.
3.6 Governing law
These Terms are governed by and construed in accordance with the laws of England & Wales. Courts of England & Wales have exclusive jurisdiction.
3.7 Changes to terms
We may revise these Terms at any time; continued use signifies acceptance.
4. Disclaimer
The information on Dex Decor is provided “as is” for informational purposes only. It does not constitute professional design, architectural, legal, or financial advice. Always consult a qualified professional before undertaking home‑improvement projects or making significant purchases.
Affiliate & sponsorship disclosure
Dex Decor participates in affiliate programmes including Amazon Associates and ClickBank. As an Amazon Associate we earn from qualifying purchases. Posts may contain affiliate links that provide a commission at no extra cost to you. Sponsored posts or gifted products are clearly identified.
AI content notice
While we may use AI tools to assist drafting, every article is fact‑checked and edited by a human editor. Any errors or omissions are unintentional.
5. Do‑Not‑Sell / Data Request Form
Under applicable data‑protection laws you may request:
- Confirmation whether we process your personal data;
- A copy of that data;
- Correction or erasure;
- Opt‑out of the sale or sharing of personal information.
Submit requests via e‑mail to [email protected]. Include your full name, contact e‑mail, and details of the request. We will verify identity and respond within one calendar month (30 days). No fee is charged unless requests are excessive or unfounded.
6. Accessibility Statement
Dex Decor is committed to making our content accessible to the widest possible audience, regardless of technology or ability.
6.1 Measures taken
- Semantic HTML structure & ARIA landmarks
- Responsive design suitable for screen‑magnifiers
- Sufficient colour contrast and keyboard navigability
6.2 Conformance status
We are working toward WCAG 2.1 AA compliance. Accessibility is an ongoing effort.
6.3 Feedback
If you encounter accessibility barriers, please contact [email protected] or [email protected] with “Accessibility” in the subject line. We aim to respond within five business days and resolve issues promptly.